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Sa Pizzedda Brand Identity Competition

Terraviva Competitions and Sa Pizzedda invite designers of every background to build a new brand identity for the Sardinian pizza company. Registration closes on 25 September 2026 and the prize fund reaches 8,000 euros.

illustrarch Editoral Team21 September 20261 Mins read26

Competition Expired

Category: Open call
Organizer: Terraviva Competitions
Location: Global
Eligibility: open to students, architects, designers, artists, makers and creatives of all kinds, competing individually or in teams
Language: en
Registration deadline: 25 September 2026
Submission deadline: 25 September 2026
Results announcement: 26 October 2026
Fees: Early Registrations: 49 €; Standard Registrations: 69 €; Late Registrations: 109 €
Prizes: Up to 8,000 €
Jury: Board of Crunch S.r.l., with Francesco Carboni and Andrea De Dominicis (founders of Sa Pizzedda) as co-chairs
Submission requirements: One A3 Book 420 x 297 mm (horizontal to max 20 pages) and two Representative Images (horizontal to 2560 x 1810 px).

Prize breakdown

1st Prize: 3.000 €
2nd Prize: 2.000 €
3rd Prize: 1.000 €
5 Golden Mentions: coupon for a free membership
10 Honorable Mentions: coupon for a free competition
30 Finalists: published on Terraviva channels
All Participants: 40% discount on Sa Pizzedda’s App.

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Registration and brief

Terraviva Competitions and the Sardinian pizza brand Sa Pizzedda are running an open call for a new brand identity. Late registration stays open until 25 September 2026 at 109 euros, and the prize fund reaches 8,000 euros.

Terraviva has introduced SA PIZZEDDA, a design competition in partnership with the rapidly growing Sardinian pizzeria brand. This initiative invites designers and creatives to redefine the visual identity of Sa Pizzedda and influence its future representation.

Prizes

Winners will receive prizes totaling up to 8,000 €, with the first-place project becoming the official brand identity of Sa Pizzedda. Additionally, there will be opportunities for further collaboration with the company.

Competition Overview

The competition seeks participants to create a new brand identity for Sa Pizzedda, a dynamic brand that brings the traditional Pizza al taglio Cagliaritana from Sardinia to Milan’s lively food scene. The brand is known for its authentic yet innovative offerings, characterized by a unique crunchiness, folded format, and creative toppings. Sa Pizzedda has already been awarded the title of “Best Sliced Pizza in Milan” on the TV show Foodish hosted by Joe Bastianich.

Design Challenge

As Sa Pizzedda continues to grow, a clear, flexible, and iconic visual identity is crucial. Participants are encouraged to either evolve existing elements such as the logo, color palette, and typography or to propose entirely new concepts that convey the brand’s personality in a modern and engaging manner.

Objective

The aim is to create a cohesive brand system that can seamlessly integrate across various platforms, including packaging, restaurant environments, digital communications, and merchandising. The challenge extends beyond designing a logo; it is about establishing a strong and recognizable identity that embodies the brand’s values: sharp, bold, playful, urban, and delicious, while appealing to a youthful, urban demographic.

This competition presents a chance to influence the visual direction of a distinctive emerging brand, translating its needs into a compelling and unforgettable design language.

The winning design will be adopted as Sa Pizzedda’s new visual identity, with opportunities for further collaboration with the brand.